High quality website designs will have a user friendly menu system. Your website may contain some really useful information, but it is no use if it is buried under several paragraphs of unrelated text. Users will frequently decide whether to read on based on the first few line, so use different pages for different topics and create links to other related pages within your website.
Good website designs should include a title, and ideally a logo. Having these at the top of the page will help to give it a visual identity that people will remember. These can also act as a link back to the home page, which will help users navigate.
Another important thing to incorporate in your website designs is your target audience. What is a quality website design for one sector may not appear to be appropriate for another. A crisp looking website often works well for businesses, but if your target audience is children, it is not likely to appeal.
Whilst dark text on a white background is perhaps easiest to read, it can also make for very boring website designs. You may want to stick to this formula for large sections of text, but add colour to your website through headers and menus. Putting photos and other pictures on your webpage can be a good way of adding some colour, however use them where it is appropriate and not just for the sake of it.
If you are starting a new website, or planning on making changes to one you already own, quality is the key to success. Users will not come back to a site that the find difficult to read or navigate.
If you are not confident that you can design a high quality website, it may be worth hiring somebody to do this for you. A professional will know exactly what does and doesn’t work, saving you time and money in the long run.